The first look
When it comes to guessing a woman’s age, the best clue is her eyes – her eye area!
The skin around the eyes is so thin and so fragile that it is the first area of the face we need to think about when it comes to beauty. The first wrinkles settle in there, along with the tired, shadowed look they can bring.
Stimulating blood and lymphatic circulation in this precise area is therefore essential for keeping bright eyes and a certain youthfulness!
Choosing the right product
Avoid scented products, which dry out the skin.
Choose a product that is highly targeted to the area, with specific active ingredients – ideally our Lifting Serum with Eyebright Extract & Eyeseryl.
It’s THE BeautyCrush of the year!
An exceptional formula for a lasting, preventive effect.
Its formula is built around two ingredients: the traditional yet highly effective Eyebright extract, combined with the innovative Eyeseryl peptide!
Eyebright extract acts as an antibacterial and anti-inflammatory; it helps reduce puffiness of the eyelids, strengthens the walls of the capillaries, and tones and softens the skin.
Eyeseryl®, for its part, is an innovative tetrapeptide that effectively reduces dark circles under the eyes while increasing the skin’s elasticity and softness.
Early! From 20 years old, the first signs of skin ageing need to be prevented (to find out everything, read our article: ‘At what age should I start using anti-ageing products?’).
Apply your serum using gentle circular massaging movements, working from the outside in, to boost circulation. There’s no need to use too much! A tiny, hazelnut-sized amount of serum is enough.
Finish by patting lightly to de-puff the eye area.
Always remove your eye make-up thoroughly and gently: avoid layering too much make-up on this delicate skin, which shows signs of fatigue; apply sun protection when exposed to the sun for too long, or wear sunglasses; and sleep enough!
Belweder serums are designed to fight skin ageing. They are quality products with an optimum dosage of active ingredients yet fair prices, never prohibitive; because every one of us should have access to products that do us good and preserve our beauty🧴!
Spotted a mistake or something that needs updating? Write to us: we will check and correct the article if needed.
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